Experiential Tourism: The Benefits of Creating Memorable Visitor Experiences
Experiential Tourism Cory A. Van Horn Experiential Tourism Cory A. Van Horn

Experiential Tourism: The Benefits of Creating Memorable Visitor Experiences

As tourists move further away from COVID-19 pandemic-induced travel patterns, a shift towards experiential tourism has reshaped how destinations are marketed and explored. Experiential tourism – also known as experiential travel – transcends traditional sightseeing, emphasizing immersive activities that forge deeper connections with local environments, cultures, and communities.

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High Five Tourism to Present at the Connecting Entrepreneurial Communities (CEC) Conference in Cadillac, MI!
Speaking Engagements Cory A. Van Horn Speaking Engagements Cory A. Van Horn

High Five Tourism to Present at the Connecting Entrepreneurial Communities (CEC) Conference in Cadillac, MI!

I’m excited to hit the road to Cadillac, Michigan, for the 2024 Connecting Entrepreneurial Communities (CEC) conference in May. Organized by the MSU Extension, the forum is hosted in a new, beautiful, thriving downtown location throughout Michigan each year, with conference sessions held directly in the local businesses that help communities thrive.

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