Tastemakers Trail
Launched in 2020, the Tastemakers Trail is a dynamic initiative aimed at showcasing the vibrant craft beverage industry of Montgomery County, Maryland. Encompassing more than 20 establishments, including breweries, wineries, distilleries, cideries, and coffee roasters, the trail has emerged as a key driver for promoting tourism in the region.
This comprehensive program boasts a well-crafted print brochure, an impactful advertising campaign, captivating storytelling, enticing foodie tours, a convenient digital craft pass, and a dedicated program landing page at TastemakersTrail.com.
Marking its success, the Tastemakers Trail has risen to become the most frequented section on VisitMontgomery.com, experiencing a remarkable 6000% surge in online viewership since its inception. This accomplishment reflects the program's undeniable popularity and its significant contribution to elevating the county's tourism appeal.